Disclaimer
All branding, logos, images, and videos provided are copyrighted works. You are permitted to use these assets only in support of the Protect the View effort.
Protect the View
The Appalachian Mountain Club has produced this toolkit to help your organization mobilize your audience to speak up for state open space funding, which is a critical resource for protecting your trail landscape.
Protect the View is a science-based campaign and call to action resulting from rigorous conservation and land development analyses. The in-depth research produced 10 views from 6 Circuit Trails that are vulnerable to development pressure. Protect the View visually showcases and highlights the many benefits these scenic trail views have to offer. The campaign catalyzes communication about the importance of open space funding and the need to preserve the scenic value of these places.
Each of the ten trails has a dedicated landing page with its own URL. The pages have an embedded ArcGIS map showcasing the lands identified to provide scenic trail experiences, a take action widget, and high-quality scenic images and videos. Copies of the detailed reports and the project methodology is available on the landing pages.
The Protect the View campaign is planned to launch in December 2020 and remain active through all of 2021.
Preserve Scenic Trail Experiences
https://protecttheview.com
To connect further with AMC staff, please contact:
Mark Zakutansky
Branding
Please see the Protect the View branding logo assets below. Right click the images for download.
Click on the links below to view individual branding assets.
Photo Assets
Click on any of the links to download a ZIP archive of photo assets for your preferred trail view.
Video Assets
Click on any of the links to download a ZIP archive of video assets for your preferred trail view.
Social Posts
A few example posts for you to choose from.
PA Highlands Trail Network
Some River, Someplace 10 hours agoDo you love the scenic vibes of our trail? We need your help to preserve scenic trail experiences. Hundreds of acres of natural areas along our trail corridor need protection. We’ve partnered to #ProtectTheView and identified these threatened views to provide you with the resources to be a #TrailHugger.
Protect the View
October 8Protect the View is a science-based campaign and call to action resulting from rigorous conservation and land development analyses...